Social Media Coaching
Keeping a social media presence authentic while also representing your business in an interesting and engaging way can feel like walking a tightrope. In a world where everyone is only showing the highlights -- carefully curated, and perfectly filtered moments -- it’s easy to get trapped in the pitfalls of comparison.
Being real and creating authentic content is a vital part of connecting with followers, now more than ever. Businesses that are true to their values, and their mission are able to communicate openly, honestly, and forge deeper connections with their customers. It’s about the relationship between the business and followers and being honest that allows the relationship to become stronger.
Based on her own transformation, from a single mother of three living in West Hollywood, finishing her college education to becoming a successful multiple business owner. Now co-owner and in partnership with one of the fastest-growing companies in the male-dominated construction industry. She is a true testament to hard work, dedication, and growing authentic connections across the country with her use of social media.
With over 15 years of industry experience in business-to-business development, authentic marketing, and sales, she used the power of her social media platforms to grow her company into six states during a global pandemic.
She has created this social media mentorship program to help entrepreneurs and business owners to understand their business why, and discover their story, and how to use it as a marketing tool.
This mentorship program is for entrepreneurs and business owners who want to get crystal clear on understanding their businesses' why, and how it relates to your customer's perception of your authenticity.
With this 2 month, 1:1 live coaching you will gain the tools and clarity from Corina helping you understand you're why to tell your business's story in a real and authentic way.
During our sessions, we will focus on the most relevant topics to you/your business, including (but not limited to):
- Social Media Strategy Development
- Basic social media rules, expectations,
- Visual Branding (logo, colors, fonts)
- Messaging (tone, personality, and voice
- Facebook, LinkedIn, Instagram
What to Expect
The social media mentorship is a 2-month program that includes the following:
Step 1: One Hour Discovery Call with Corina Burton
Before our discovery call, my team will complete a Social Media Channel Audit, and create a document for you containing all of the information from the audit. Corina will review and discuss the social media audit during the discovery call.
Step 2: Four Hour Social Media Guidance Sessions
1-hour coaching sessions via Google Meetings, every
other week for 8 weeks which will be recorded for your
During your four-hour social media sessions, Corina will work with you one-on-one to simplify, strategize, and tackle finding your business's why and how to tell your business's story authentically.
Step 3: Post Session Follow Up
You will walk away with a brand identity guide that will detail your business's visual identity, along with rules and guidelines for marketing and communication purposes. These brand guides sent forth rules for official logo usage, font type and color, along with your company's why, positioning, identity, and values.
You will leave this mentorship program feeling empowered and new understanding to use your company why and how to be a powerful storyteller through social media.